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FOR BRANDS
A better way to sample to consumers. We've pioneered a purposeful product distribution journey that begins with a fun consumer opt-in experience and ends with a detailed insights report about your brand.
New monthly
SnackMagic recipients
Median Household
Income
Of consumers are between
the ages of 31-40
Of consumers are between
the ages of 18-31
SnackMagic Sampling is a year-long program that aligns sample distribution with seasonality and giftable moments perfect for your product.
A new year dawns and it’s the perfect time for a clean slate to set new goals. This month brings on events like Dry January, New Year, New You, and a plight for immunity to fight cold and flu. In a more festive direction, the Lunar New Year falls in January this year, so if you still have capacity for a celebration, hunker down for your favorite Asian Inspired goodies.
CURATIONS & CHANNELS
(where your samples will be available)
New Year, New You Curated Box
Lunar New Year Goodie Bag
Immunity Booster SnackDrop
Get Well Soon Curated Box
Winter Medley Curated Box
Fueled Up Friday SnackDrop
Functional Foods SnackDrop
Founders Festival Curated Box
Founder’s Fest Medley
Thinking of You Goodie Bag
The Keto Curated Box
Gym Rats Curated Box
GIFTABLE MOMENTS
(occasions we spotlight and market to)
New Years Day (1/1)
National Bittersweet Chocolate Day (1/10)
National Pharmacist Day (1/12)
Korean American Day (1/13)
Martin Luther King Jr. Day (1/16)
National Hot Chocolate Day (1/31)
Wintertime
A new year dawns and it’s the perfect time for a clean slate to set new goals. This month brings on events like Dry January, New Year, New You, and a plight for immunity to fight cold and flu. In a more festive direction, the Lunar New Year falls in January this year, so if you still have capacity for a celebration, hunker down for your favorite Asian Inspired goodies.
Refreshing thirst-quenching beverages that focus on hydration
Vitamins and supplements, Wellness shots, and Immunity Boosting Ingredients
Soups and broths
CURATIONS & CHANNELS
(where your samples will be available)
New Year, New You Curated Box
Lunar New Year Goodie Bag
Immunity Booster SnackDrop
Get Well Soon Curated Box
Winter Medley Curated Box
Fueled Up Friday SnackDrop
Functional Foods SnackDrop
Founders Festival Curated Box
Founder’s Fest Medley
Thinking of You Goodie Bag
The Keto Curated Box
Gym Rats Curated Box
GIFTABLE MOMENTS
(occasions we spotlight and market to)
New Years Day (1/1)
National Bittersweet Chocolate Day (1/10)
National Pharmacist Day (1/12)
Korean American Day (1/13)
Martin Luther King Jr. Day (1/16)
National Hot Chocolate Day (1/31)
Wintertime
Valentine’s Day is February 14, and any loved one will appreciate a decadent dose of chocolate or foods with blushing colors. Most importantly, we celebrate Black History Month. So, if you are a black-owned brand, please submit for product distribution the SnackMagic gifting activity around this special month will eyeing you. Lastly, we sprinkle in some Game Day celebration as the end of football season is here.
Coffee, Tea, Cocoa, Mocktails
Vitamins and supplements, Wellness shots, and Immunity Boosting Ingredients
Soups and broths
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CURATIONS & CHANNELS
(where your samples will be available)
Galentine’s Day Goodie Bag
Work Wife Life Curated Box
Thinking of You Curated Box
Immunity Booster SnackDrop
Get Well Soon Curated Box
Winter Medley Curated Box
Fueled Up Friday SnackDrop
Snack Appreciation Curated Box
Best of Bubbles SnackDrop
Sweet Tooth Curated Box
Seasonal Selections Curated Box
Game Day Goodie Bag
Superbowl Sunday Curated Box
Anniversary Box for Him/Her
Valentine’s Day Curated Box
GIFTABLE MOMENTS
(occasions we spotlight and market to)
Black History Month
Groundhog Day (2/2)
Thank a Mailman Day (2/4)
World Cancer Day (2/4)
National Pizza Day (2/9)
National Make a Friend Day (2/11)
Global Movie Day (2/11)
Super Bowl Sunday (2/12)
Valentine’s Day (2/14)
National Random Acts of Kindness Day (2/23)
National Caregivers Day (2/17)
President’s Day (2/20)
World Bartender Day (2/24)
Carpe Diem Day (2/26)
It’s a great time to sample dried & dehydrated veggie snacks. Functional mushrooms come to mind. Flavors of the earth are top of mind and will continue to be so throughout the spring. We also pay homage all things green as March 17 marks the annual St. Paddy’s Day festivities. Last but not least, it’s Employee Appreciation Day on March 3, 2023. Lots of boxes are being distributed to hungry employees. So if you are seeking that key B2B audience, March is for you.
Products suited for basketball, or endorsed by well known basketball players
Irish originated products or Irish oriented snacks
Spring flavors: lemon, asparagus, mushroom, pea, ramps
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CURATIONS & CHANNELS
(where your samples will be available)
Pot of Gold Curated Box
Snack Appreciation Curated Box
March Madness SnackDrop
Happy Holi Curated Box
Spring Medley Curated Box
Just Wingin It Kit BYO Nacho Kit
Netflix & Chill Kit
Spicy Bloody Mary Kit
Cauliflower Bites Kit
Mediterranean Meze Kit
Everyday Truffle Vinaigrette Kit
White Bean Tomato Soup Kit
GIFTABLE MOMENTS
(occasions we spotlight and market to)
World Compliment Day (3/1)
National Day of Unplugging (3/3)
National Employee Appreciation Day (¾)
International Women's Day (⅜)
National Pack Your Lunch Day (3/10)
National Good Samaritan Day (3/13)
Pi Day (3/14)
International Day of Happiness (3/14)
St Patrick’s Day (3/17)
International Day of Happiness (3/20)
National Goof Off Day (3/22)
National Mom and Pop Business Owners Day (3/29)
National Doctors Day (3/30)
April ushers in the familiar flavors of rebirth. Citrus and florals are ever-present. Rainy days may be inconvenient but they do bring on nutrient rich soil to help grow our the very vegetative spread we have this month – a perfect culmination for Earth Day. It’s also a busy month for your accountant (and maybe you!) for those tax filings, so any late-night stimulation is also fair game.
Easter chocolates
Items appropriate for Passover
Floral tea: lavender, rose, hibiscus
CURATIONS & CHANNELS
(where your samples will be available)
Spicy Sipping Broth Kit
Spicy Ramen Kit Tea Refresher Kit
Down to Earth Curated Box
Spring Medley Curated Box
Vegan Curated Box
Vegetarian Box
Cauliflower Bites Kit
Mediterranean Meze Kit
Easter Chocolate Goodie Bag
White Bean Tomato Soup Kit
Picnic Basket SnackDrop
Midnight Snacks SnackDrop
Snack Good Feel Good Kit
GIFTABLE MOMENTS
(occasions we spotlight and market to)
April Fool’s Day (4/1)
International Fun at Work Day (4/1)
World Party Day (4/3)
International Be Kind to Lawyers Day (4/11)
Passover (⅘ )
Easter (4/9)
Tax Day (4/18)
National Hanging Out Day (4/19)
Earth Day (4/22)
Take Your Kids to Work Day (4/23)
National Picnic Day (4/23)
Administrative Professionals Day (4/26)
Spring Has Sprung Stress Awareness Month
The end of the month ushers in the unofficial start of summer – Memorial Day. CPG consumption mirrors this behavior. Refreshing hydration are on the tip of consumer palettes and needed for a month of parties: Kentucky Derby, festive Cinco de Mayo and heartfelt Mother’s Day. Let’s not forget our AAPI (Asian American Pacific Islander) founder and allies; if your brand has an AAPI story or is inspired by this diaspora’s flavors, we will spread your message.
Mexican flavors – like nacho, salsa, picante
Product fit for Memorial Day weekend travel
Products fit for graduation
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CURATIONS & CHANNELS
(where your samples will be available)
AAPI Heritage Curated Box
Cinco de Mayo Goodie Bag
Party in a Box SnackDrop
Mother’s Day Kit
All About Chocolate Chip Curated Box
Summer Getaway SnackDrop
Breakfast in Paris Kit
Spicy Bloody Mary Kit
Everything but the Avo Kit
Mimosa Bar Kit
Tastemaker Favorites SnackDrop
GIFTABLE MOMENTS
(occasions we spotlight and market to)
May Day (5/1)
Cinco de Mayo
Kentucky Derby (5/6)
National Teacher Day (5/9)
National Nurses Day (⅚)
International No Diet Day (⅚)
National Receptionist Day (5/10)
National Third Shift Worker Day (5/10)
National Eat What You Want Day (5/11)
National Provider Appreciation Day (5/12)
Mother’s Day (5/14)
National Chocolate Chip Day (5/15)
National Armed Forces Day (5/20)
National Waitstaff Day (5/20)
Memorial Day (5/29)
Asian American and Pacific Islander Month
National Foster Care Month
If you have a product fit for a special Grad, or Dad (June 18 is Father’s Day), this month is for you. It’s a month to celebrate those born under the Cancer sign, so if you have a crab in your life – celebrate their sign with your favorite seafood flavors. It’s also the month of Pride, because we take pride in the colorful nature of our food, just like we do for who we are. And of course, Juneteenth marks a celebration of amazing black-owned brands, whom we can’t wait to share with our consumers.
Items from the sea
Beach/Island getaway flavors, like coconut and sandalwood
LBGTQIA+ founder stories
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CURATIONS & CHANNELS
(where your samples will be available)
Picnic Basket SnackDrop
Happy Father’s Day Kit
Around the World Curated Box
Seasonal Selections: Summer Edition Goodie Bag
Garden Party Kit
Summer Fridays Kit
WFH x Home Office SnackDrop
Graduation Curated Box
Congratulations Curated Box
Finals Week SnackDrop
Double Dipper Curated Box
Don’t Be a Jerk(y) Curated Box
GIFTABLE MOMENTS
(occasions we spotlight and market to)
National Leave the Office Early Day (6/2)
National Cancer Survivors Day (6/4)
Juneteenth (6/19)
Father’s Day (6/20)
Tau Day (6/28)
Summertime
Pride Month
Picnic Season
Great Outdoors Month
Candy Month
Ah, July. The pinnacle of summer is upon us. America turns one year older–there’s an excuse to party. Whether it’s camping in a serene forest, lake-side, grilling on the beach, and/or trekking new cobblestone streets, you may be heading out for vacation. Consumers are looking to beat the heat and enjoy the cooling flavors of the season. Celebratory foods are also in order.
Refreshing thirst-quenching beverages that focus on hydration
Think of lemon/lime flavors, items filled with jam, savory snacks that are laced with garden flavors such as tomato, mint, cucumber, corn)
Kids Snacks – perfect bites, bars to pack in sleepaway camp backpacks. Bonus points for nostalgic items that are S’Mores flavored
CURATIONS & CHANNELS
(where your samples will be available)
Tasty Fireworks Curated Box
Fiery Stash Curated Box
BBQ Cookout Curated Box
Going Fishin’ Curated Box
Beach Day Kit
Summer of Snacks SnackDrop
Lunch Box Tray
Farmers Pantry Snackdrop
Grillmaster Goodie Bag
Picnic Basket Tray
GIFTABLE MOMENTS
(occasions we spotlight and market to)
Canada Day (7/1)
Independence Day (7/4)
National Parents’ Day (7/24)
System Administrator Appreciation Day (7/29)
Summertime
Vacation Season
National Grilling Month
National Park & Recreation Month
Lazy days of summer. It can also be a slower time of year as they cherish time off with their loved ones before a return to school. Maybe that family QT is happening through a beach vacation. We also celebrate special days such as National Financial Awareness Day where we push affordable snacks. So if your products are budget-friendly (or you are A/B testing SRP), and/or you have joined forces with a sister (even if from another mother), in your founder story, we want to hear from you.
Products that are being distributed at Farmers Markets
Energizing snacks that help students everywhere start their semester off right
Well-packaged snacks that travel well for road trips or plane rides
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CURATIONS & CHANNELS
(where your samples will be available)
Beach Getaway Box
Mediterranean Meze Kit
Tropical Smoothie Kit
Breakfast in Paris Kit
SnackMagic Iced Tea
Refreshener Kit
No Bake Oat Bites Kit
Vacation Vibes SnackDrop
Summer of Snacks SnackDrop
Park Hang Curated Box
Bike Ride Curated Box
Yogi Yoga Box
GIFTABLE MOMENTS
(occasions we spotlight and market to)
National Friendship Day (8/7)
National Sisters Day (8/7)
National Financial Awareness Day (8/14)
National Relaxation Day (8/15)
Health Unit Coordinators Day (8/23)
Women’s Equality Day (8/26)
It’s the start of fall flavors – such as Pumpkin Spice, and Apple Cinnamon. SnackMagic is no different. If the kids haven’t gone back to school already, they surely are now, so consumers are adding snacks to their supplies list alongside notebooks and gel pens. Let’s also not forget Hispanic Heritage Month, and the start of football season to bring on the good eats.
Latinx founder stories and/or Latinx inspired flavors
Items paired perfectly with a football game (we’re talking to you, pantry items - specialty salsas, dips and condiments that pair well with Game Day)
TRADE SHOW SPECIAL: Are you debuting at EXPO East? We’ll be sampling a special edition theme across our form factors just for the show. Be sure to get highlighted for this important industry event.
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CURATIONS & CHANNELS
(where your samples will be available)
What’s at EXPO East SnackDrop Guide
Hispanic Inspired Curated Box
Teacher Appreciation Goodie Bag
Fall Medley SnackDrop
BYO Nacho Kit Pumpkin Spice Tray
Just Wingin’ It Kit
Pizza Toppers Kit
Fall Favorite Cocktail Kit
Back to School SnackDrop: College Edition
Back to School SnackDrop: K-12 Edition
Happy Rosh Hashanah Curated Box
GIFTABLE MOMENTS
(occasions we spotlight and market to)
Beyonce’s Birthday (9/5) - We may or may not wish to include this one
Labor Day (9/5)
Grandparents’ Day (9/11)
National IT Professionals Day (9/20)
International Peace Day (9/21)
American Business Women’s Day (9/22)
Autumn Equinox (9/22)
National Daughter’s Day (9/25)
National Family Day (9/26)
National Son’s Day (9/28)
Hispanic Heritage Month Football Season
Back to School
October 31 marks Halloween. So, if you’re a candy or confection that wants to sample your sweetness beyond your local trick and treat crowd, we encourage you to apply for distribution. Also this month? Italian-American Heritage Month, Filipino Heritage Month, Oktoberfest and National Nut Day. So, if your products are spicy with arrabiata, adobo, buddies with beer, or just plain ole’ nutty good, we want to hear from you!
Seasonal Halloween products: Candy, chocolate and confections
Everyone’s favorite fall flavors: apple, warming spices such as cinnamon, maple, pumpkin
Would be appropriate consumed around Oktoberfest
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CURATIONS & CHANNELS
(where your samples will be available)
Box of Chocolate Curated Box
Happy Halloween SnackDrop
Fall Medley SnackDrop
Pumpkin Spice Curated Box
Sweet Treats Kit
Game Day Goodie Bag
It’s Spicy Curated Box
The Oktoberfest Kit
Fiery Stash Box
Brand Stories: Italiano SnackDrop
Fall Favorite Cocktail Kit
Ultimate SnackMagic Charcuterie Kit
GIFTABLE MOMENTS
(occasions we spotlight and market to)
Customer Service Week (10/3-7)
National Get Funky Day (10/5)
World Teachers Day (10/5)
National Coaches Day (10/6)
National Physician Assistant Week (10/6-12)
World Mental Health Day (10/10)
Health Care Security and Safety Week (10/9-15)
National Dessert Day (10/14)
Bosses’ Day (10/16)
Health Care Aide Day (10/18)
National Pharmacy Technician Day (10/18)
National Medical Assistants Day (10/19)
National Nut Day (10/22)
National Paralegal Day (10/23)
International Artist Day (10/25)
National Day of the Deployed (10/26)
National Mentoring Day (10/27)
National First Responders Day (10/28)
Halloween (10/31)
Italian-American Heritage Month
Filipino-American Heritage Month
Hearty November brings in a cornucopia of festivities – USA celebrates Thanksgiving. Elsewhere, in India celebrates festive occasions like Diwali– the festival of lights. We dig promoting items that make entertaining easier. Thanksgiving also reminds us of the importance of giving back to our community – so if you have a give-back element to your brand, we want to distribute and promote the good vibes. Special days include Veteran’s Day– which makes this month ripe for Veteran-supported business.
Thanksgiving flavors: fall fruits (apple, pumpkin), bourbon, chocolate
Native American founder brands
Products/ brands that have a give-back element (proceeds go towards a charitable cause)
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CURATIONS & CHANNELS
(where your samples will be available)
Give Thanks SnackDrop
Snack Good Feel Good Curated Box
Fall Medley Curated Box
Football Sunday Kit
Everyday Truffle Vinaigrette Kit
Host(ess) With the Mostest Kit
Ultimate SnackMagic Charcuterie Kit
Family Approved Curated Box
Less Stress Box
Raise the Bar Curated Box
Cheese Lover SnackDrop
Pasta Salad Kit
Foodie Find SnackDrop
GIFTABLE MOMENTS
(occasions we spotlight and market to)
World Vegan Day (11/1)
National Homemaker Day
Diwali
National Candy Day
National Team Manager Day
National Play Outside Day
National Nurse Practitioner Week
Marine Corps Birthday
International Accounting Day Veteran’s Day
National Happy Hour Day
World Kindness Day
National Young Readers Week
International Men’s Day
National Adoption Day
Thanksgiving
Small Business Saturday
First Day of Hanukkah
National Personal Space Day
National Native American, American Indian, Alaskan Native Heritage Month
It’s the most wonderful time of the year. There is no better gift than that of food and drink with seasonal flavors. We enjoy the fruits of pomegranate, orange, grapefruit and even coconut if you’re island-bound and escaping the subzero temperatures. Special call-out days include National Bartender Day, National Cookie Day, National Chocolate-Covered Day and of course, Winter Solstice, Kwanzaa, Hanukkah, and Christmas.
Special limited holiday editions
Cozy cocoa, zesty peppermint, sweet candy cane, warming eggnog
Baked Goods
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CURATIONS & CHANNELS
(where your samples will be available)
Primp and Pamper Curated Box
Best of the Bubbles SnackDrop
Winter Medley Curated Box
Tis the Season Goodie Bag
Everyday Truffle Vinaigrette Kit
Host(ess) With the Mostest Kit
Treat Yo Self SnackDrop
Virtual Happy Hour Curated Box
Celebrations Curated Box
Thinking of You Goodie Bag
Crowd Pleasers Curated Box
Happy Holidays Curated Box
Winter Getaway Kit
GIFTABLE MOMENTS
(occasions we spotlight and market to)
National Cookie Day (12/4)
National Mobile App Day (12/11)
National Salesperson Day (12/9)
National Chocolate-Covered Anything Day (12/16)
National Ugly Sweater Day (12/17)
Hannukkah (12/18)
Winter Solstice (12/20-23)
Mathematics Day (12/22)
Festivius (12/23)
Christmas Eve/Christmas Day (12/24-25)
Kwanzaa (12/26)
Boxing Day (Canada) (12/26)
National Candy Cane Day (12/26)
National Fruitcake Day (12/27)
New Year’s Eve (12/31)
National Giving Month
We'll place your products in the below unique distribution channels...100k+ unique addresses and counting per month
We distribute your actual product (not just serve advertising or awareness through digital content)
We have an opt-in consumer-select process; consumers choose to add you to their box
We ship over 100k+ boxes a month across a variety of form factors -- sampling at scale
Recive a Pulse Check (powered by CPGPulse) report that compiles performance data, competitive analysis and qualitative ratings & reviews.
There's more to do together
We buy wholesale for Build- Your-Own Box to Curated Stashes, Goody Bags, Grab-and-Go Trays and more.
Brands who can fulfill direct-to-consumer orders can sell their entire SKU range and bulk packs on Marketplace
CPGpulse allows you to scan the market landscape, scope out your competitors, and deep dive into your brand’s performance.
